Branding; what is it and does it actually make a difference? Yes!
Branding is the collective style, vibe and value you create for how you want your blog to be perceived.
It’s my belief that we all have value to share; no one has your unique view of the world based on your individual experiences. And you never know who your blog could help or where the experience could lead!
Branding Helps You Stand Out Online
So, is it worth the trouble of figuring out a style guide and branding your blog?
The answer is simple: Yes – because it’s the way your blog get recognised.
In a world where hundreds, if not thousands, of new blogs are created every day, it might seem impossible to stand out online, but it’s not. Developing a thoughtful, beautiful blog brand is a giant step towards people visiting, remembering and returning to your blog.
Branding Gives You The Freedom To Create a Blog You Love
You get to create your blog’s brand any way you like and this is super exciting and liberating. Creating a brand that encompass your style, your values and your message is the way to ensure you have a blog you truly love ad will be passionate working on!
What Makes Up a Brand?
Branding is a powerful tool that can help you build a blog that you love, build community, attract readers and keep their trust. It doesn’t matter if your blog is just a hobby or if you are aiming to blog professionally, a beautiful, well thought out and consistent blog brand is every bit as important as the content you are creating – it’s the framework that holds your content, enhances it and establishes it.
Blog branding is really just how you express your blog’s message and it encompasses every element of your blog business, including:
* Color palette
* Web design
Introducing.. Brilliant Blog Brand
I’ve created a free email course Brilliant Blog Brand which will guide you through creating a brand you love for you blog or business by next week!
Whether your just starting out setting up your blog, or you’ve been blogging for a while – this free email course is for You; to help you create a blog brand that combines your style, your values and your message! Helping you stand out online and attract an audience you love.
Having built everything I have from scratch, I understand how confusing the online world can be. That’s why it was important for me to break this course down into clear steps (with worksheets along the way!) to help you turn your insight into action!
Here’s a Sneak Peak at What’s In The Course
* How to create a brilliant brand combines your style, your values and your message
* Why delivering a fantastic first impression is so important
* Why choose a small niche for a specific audience
* The importance of choosing the right brand name from the start
* How to choose a unique or original brand name
* How to create your brands style guide, including your logo, color palette, typography and imagery
* Web design principles: go simple, showcase your brands message, have a clear path
* Increase engagement trust and conversions by connecting, capturing and converting
* Plus worksheets to fill out as you go, and refer back to, helping to stay true to the brand you’ve created!
Let’s create a brilliant blog brand that you and your audience will absolutely love!